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Academy Author: SchneiderB Media

SchneiderB Media

SchneiderB Media

Brendan Schneider is a school marketing consultant based in the US. His goal with SchneiderB Media is to share his experiences at Sewickley Academy, where he is the Director of Advancement, and teach others how to implement inbound marketing, utilize social media effectively, and improve your school’s brand online. He has just launched the MarCom Society which is the first association dedicated solely for marketing and communications professionals at schools. See their website for details. Website: https://www.schneiderb.com/
SchneiderB Media

SchneiderB Media

Brendan Schneider is a school marketing consultant based in the US. His goal with SchneiderB Media is to share his experiences at Sewickley Academy, where he is the Director of Advancement, and teach others how to implement inbound marketing, utilize social media effectively, and improve your school’s brand online. He has just launched the MarCom Society which is the first association dedicated solely for marketing and communications professionals at schools. See their website for details. Website: https://www.schneiderb.com/
11 Answers To School Marketers Top Facebook Video Marketing Questions
Article

11 Answers to School Marketers Top Facebook Video Marketing Questions

Want to market your school’s video on Facebook but unsure of the technicalities? Here are 11 answers to frequently asked questions by school marketers.

SchneiderB Media Video Marketing
Social Media, by Itself, Will Not Help Your Enrollment Efforts
Article

Social Media, by Itself, Will Not Help Your Enrollment Efforts

Social media strategies improve retention, engagement and recruitment of prospective and current families at your schools.

SchneiderB Media Social Media Marketing
27 Video Marketing Ideas for School Marketers
Article

27 Video Marketing Ideas for School Marketers

Running low on ideas for your school’s video marketing plan? Start elevating your social media strategy with these video ideas.

SchneiderB Media Video Marketing
17 Promotion Tactics to Include in Your Social Media Strategy
Article

17 Promotion Tactics to Include in Your Social Media Strategy

Gaining readership, following, or an audience for your content is a skill. Invest in promotion tactics and maximize your school following now.

SchneiderB Media Social Media Marketing
How to Get Your School Staff Comfortable in Front of a Camera
Article

How to Get Your School Staff Comfortable in Front of a Camera

When shooting video for your school marketing strategy, make sure your staff are as comfortable as they can in front of the camera with these strategies.

SchneiderB Media Video Marketing
14 Website Tactics to Make Content Promotion as Easy as Possible
Article

14 Website Tactics to Make Content Promotion as Easy as Possible

Promoting your content may be challenging but it’s an important step in the marketing process. Some tactics work better than others, here’s Schneider’s 14!

SchneiderB Media Website
3 Important Facebook Updates: What School Marketers Need to Know
Article

3 Important Facebook Updates: What School Marketers Need to Know

As a school marketing advertising on Facebook, it is important to be kept up to date on the website’s development. Here are 3 we think might appeal to you!

SchneiderB Media Social Media Marketing
How to Write and Use Alt Text Tags on Instagram
Article

How to Write and Use Alt Text Tags on Instagram

Alt text tags are useful as they give the Instagram algorithm more information. How do you write and use them to your advantage? Read on to learn more.

SchneiderB Media Social Media Marketing
Are Short-Form or Long-Form Videos Better for School Marketing?
Article

Are Short-Form or Long-Form Videos Better for School Marketing?

In the digital age, everyone has a shorter attention span. Learn about the pros and cons of creating short-form and long-form videos for your international school.

SchneiderB Media Video Marketing
12 Best Practices for Generating Backlinks to Your Website
Article

12 Best Practices for Generating Backlinks to Your Website

It’s important to allocate time to create backlinks as they allow your website or page to rank in Google. Not sure how? Here are 12 of the best practices!

SchneiderB Media SEO
How To Create A Successful School Video Marketing Strategy For 2019-2020
Article

How to Create a Successful School Video Marketing Strategy for 2019-2020

Start making videos for your school with a video marketing strategy. Learn how to create a memorable experience to engage your audience with these steps.

SchneiderB Media Video Marketing
Facebook Watch Vs. Youtube: Which Is Better For School Video Marketing?
Article

Facebook Watch vs. YouTube: Which IS BETTER for School Video Marketing?

How can you maximize engagement on Facebook and Youtube? Use these channels differently and create content according to how your audience uses them.

SchneiderB Media Video Marketing
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