Videos for Marketing
When it comes to marketing international schools, video is the hottest tool in anyone’s toolkit right now. It is the core strength of our agency and we try to incorporate video into nearly everything that we do with our clients.
Video Production
We started our relationship with international schools through video production. We now have two levels of teams creating videos in multiple locations around Asia.
Video Marketing
When we first started creating videos for international schools, they were mainly pretty pictures that moved. We now create videos that are strategic marketing tools to be used for specific marketing goals.
Video Distribution
Videos are only effective if they are viewed. Many videos are used in a way that they just don’t get seen. Let us help you make the most of your school’s investment in video through effective video distribution.
Video Tours
Campus tours lie at the heart of the admissions process. Let’s explore some options we have to continue these when it is harder for prospective families to be on campus.
Student Persona Development
No two schools are alike. And no two students are alike. So how do we find the students that are “right fit” students for our school? It all starts with strategy.
Photography
Photography is really the visual mainstay of school communications and has so many uses in so many areas – from your newsletter to your website and everything in between. The photos that we provide have an interesting added benefit.
Photo & Consent Management
Pixevety is a digital asset management platform made specifically for schools. It acts as a central depository to store all kinds of files including photos, videos, etc. It also manages parent consent for the use of their children’s photos.
Marketing Strategy
Strategy needs to be the first step of any plan, especially when it comes to marketing. We can help your school develop its marketing strategy that then guides all marketing efforts from a unified plan.
Marketing Automation
Nothing could be farther from what we have come to love about the interpersonal world of schools than the words “marketing” and “automation”.
Let’s get beyond that and harness it’s power and make it work for your school.
Inbound Marketing
Inbound marketing is a strategy in which schools attract, recruit, retain, and engage students by getting found online. We help our school clients with each of these steps as well as unifying their efforts through several kinds of marketing software.
Data Analytics
Data Analytics is crucial for school marketers to understand and utilise in order to get an accurate picture of where they are in reaching their marketing goals.
